Friday, 15 February 2013

Author image in google search results for blogger


author image in google search results for blogger

Google authorship programme 

Google Authorship helps authors establish authority on SERPs through the content they write

First of all, below points are to be compulsory

  • A your own blog or website
  • A Google Plus Account
  • An About Me page on your blog.

if "about page" is already present in existing site or blog then need not to be worry but author link should be present there

if you made above points succesfully , then follow below steps
On your website or blog add this link,


  rel="author" target="_blank"> follow me on Google+


1) Replace GOOGLE+ ID with your Google plus id. You can get your Google Plus ID by going to your Google Plus profile page

2) Next go to your About Me page and add this link anywhere you want,


3) Now go to your G+ profile and click the “Edit Profile” button
     Then click on the "LINKS"
     Add your Blog/site homepage URL and also the URL of your About page.

4) Finally Save your profile and you are almost done.  

lastly check this link to verified if it done properly

http://www.google.com/webmasters/tools/richsnippets

it will shown like this

seo freelancer india

@ seo freelancer

Tuesday, 12 February 2013

Social media for corporate clients, and how to make it work


For many people, the idea of managing social media for a corporate client or brand – is a nightmare. Unlike creative and casual brands – the corporate side of things can be pretty daunting – as there seems to be so much more regulation and much stricter rules surrounding communication and publication.

We’ve all heard the horror stories surrounding corporate social media gone wrong – and we’ve seen brands and business fall because of it. Take a look at the recent Appleby’s fiasco – and you’ll start to understand what and incredibly daunting task corporate social media can be. There is a lots we can learn from disasters like this though, and believe it or not – corporate social media needn’t be as scary and as confusing as it initially may seem.

As with any other kind of social account – the key is to understanding your audience and understanding the brand too. Once you’re familiar with these aspects, you’re half way there. Here I’ve tried to outline a few tips to make the process easier:

1.     Understand your focus and voice

Every brand and business has a distinct voice and aim – and these both need to be identified and practiced before going any further. Sit your client down and discuss what they’re expecting from the social media accounts – and what their aims and what their voice is. Talking to them should give you an idea of this anyway – but it’s always great to get them talking about the voice and how they want their brand to be communicating. You also need to discuss what is a “no go” – what don’t they want to see on their social profiles? By highlighting the don’t this early on – it stops you tripping over later in the process when something is published or shared that they disagree with or that doesn’t comply with their regulations. Be thorough with this, and make lists – it sounds strict, but with corporate clients – you often have to be strict with outlines and guidelines as a means of protecting both yourself and the client.

2.     Schedule updates where possible

For many corporate brands, the idea of sporadic and spontaneous updates fills them with dread – as this is often where mistakes are made. If your client likes control – then offer it to them. There are loads of tools out there that offers scheduling functions for social media (Buffer being one of the most popular at the moment). This means you can schedule updates weeks (even months) ahead of time, which then allows them all to be sense checked by someone from client side. Having a double-checking system like this ensures that anything a bit un-fitting to the brand usually gets filtered out at some point, preventing any unfortunate mishaps that could potentially offend or confuse anyone.

3.     Interact with other businesses and brands

Social media is all about (you guessed it) being social. Because of this you need to identify brands and businesses you want to interact with. It’s good to actively promote others whilst on social media (and for corporate brands, it stops them looking too detached and removed – which is good).  Of course, you won’t want to be promoting any of your direct competitors, as the corporate world is a competitive one– so don’t be foolish here!

4.     Choose an appropriate platform

There are plenty of social media platforms you can choose from when it comes to social media marketing – so try not jump on the bandwagon and join every single one you find. Clever social media is about choosing the right platforms for you and ensuring you’re using them to your full advantage. For most corporate brands, LinkedIn is the safest option – as it’s a network specifically for those in business. So if you’re after a safe option, to ease your clients into social networking, LinkedIn is usually a smart place to start as it’s relatively risk-free. Other networks include Facebook, Twitter, Instagram, Foursquare, MySpace and YouTube. But again, do your research first and ensure you’re choosing a platform that is the right fit.

5.     Try not to act corporate when communicating

Last (but not least) is the art of communication. Whilst corporate communication is very different from casual communication – you should never talk down to your followers, and you should never reel off any corporate buzz words that have been copied and pasted from some company guidelines. You need to remember that behind every profile is (more often than not) an actual person. If this actual person has taken the time to interact with your brand – you need to show them the same courtesy by giving them a personal reply. One of the mistakes Appleby’s made was copy and pasting the same replies different people – which of course got very annoying (and insulting) very fast. People deserve personal responses – so make sure you give them. 

Elle-Rose Williams is a freelance writer working with Who Is Hosting This, you can find out more about what she’s working on here

How to Create and design SEO-Friendly URL Structure


best seo friendly url structure  :

seo friendly url structure

One of the most basic search engine optimization techniques is in using SEO-friendly URL structures. A good structure can help the indexation process of your website, but, unfortunately, there are plenty of websites that use incorrect, suboptimal URLs. In this article we take a look at the various elements of a URL and how we can create a structure that will help us rank as highly as possible.

Mind File Extensions
URLs that end in .html are favored by search engines. There are exceptions to this so make sure that you know your system well and that it’s friendly with search engine requirements.

Spammy URLs
If you still have certain doubts about your URL, go to a resource like seomoz.com There are spam detection tools that will help weed out things like spam words, and give you tips on hyphens, sub domain depth, domain length and digits. Again, all of this information is freely available online.

Hyphen vs. Underscores
The websites that contain an underscore in their URL are starting to become scarcer. The general belief now is that a user who is doing a Google search for “blue widget” will get better results from http://www.blue.com/blue-widget thanhttp://www.blue.com/blue_widget. Times change, and these protocols change as well.

Re-writing Your URLs
Lots of URLs that used to contain characters like &, +, =, _, $ and % are being overhauled to include more user- and search engine-friendly forward-slashes. This can get tricky, but there are plenty of tools out there to help facilitate this. Some are free open-source tools, and some are fee-based. The technical term is a “URL Mod-Rewrite” and this can easily be done via the .htaccess file on most servers.

@ seo freelancer

Monday, 11 February 2013

Animation can bring about great changes


2D animation resembles hand drawn animation and its termed as a classical animation. Traditional animation was attractive but it contained very complicated techniques and mostly was hand drawn. Thus they were quite popular but with passage of time, people have learnt the various usage of the computer and they have innovation with modern and unique concept of 2D animation.

During a few decades, 2D animation has rapidly prospering in all kinds of the industrial field, real estate and many others. If there is a presentation in a company, the presenter always wants to make use of the 2D animation as the presentation will be eye catchy and the targeted audience will be not feeling bored. While presenting a presentation, you have keep in mind that the sole image of the company will depend on the presentation.

The presentation has to be presented flawlessly and has to grab the attention of the audience. Before the presentation, you need to remember the points to be highlighted so that the audience will have a fair understanding about the details of the company. Using 2D animation will create the presentation with an artistic touch and sense of creativity.

All the images will be related to the subject matter of the presentation. The experts are highly skilled personnel to have a fair knowledge about the correct usage of the 2D animation so that the presentation will be of rich standard. The presentation will be eye catchy and the audience will be interested to know more about the history of the company or their business nature.

In the field of the real estate, if you are planning to present the presentation of the whole architecture using 2D animation, then it will be captivating to the customers’ and they will get to know the entire model of the construction before its completion by seeing varieties of images and accordingly they can book if they find the model very attractive. If the customer is not happy with any structural pattern, you can immediately alter it and this can be only possible by using 2D animation.

2D animation consists of static as well as rotating images that are highly arresting, striking and eye catchy for the customers’. If you are in need of promoting a product, this 2D animation Company helps in lifting the brand identity of that particular product and it will have a great recognition in the market. Thus the output is also of high standard. The usage of 2D animation helps in enhancing the business, and also several other companies will come to know about your business nature.

But you must get in hold of the designers who are experts in this profession and since they are into this business for a long span of time, they know the requirements of the customers’ the most and will work accordingly. They are very sincere and dedicated towards their work and will do the work smoothly as their main goal is to make you happy. They have high potentiality to do the work and their work is praise worthy.

Saturday, 9 February 2013

The benefits of an on hold phone message for your business


People get bored with listening to music while on hold. To stop them ending their calls, record a good on hold phone message.

It is rightly said that running a business is no mean feat. You need to take care of a lot of things simultaneously and hence the bigger the business is, the more difficult it becomes to handle it alone. Even if you manage to handle your business well, to stay in competition you have to constantly innovate to attract clients or customers. A simple change can make a huge difference to the revenue of your company. For example, getting a website for your company can ensure increased visibility and eventually increased profit through new clients or customer. Hence you see, it is extremely important that you think of all the small details regarding your business and try to innovate to stay ahead of your competitors in attracting clients or customers.

One such small thing that can have a huge impact on your business revenue is what you have as your phone on hold recording. Most businesses have music as their phone on hold and some businesses have nothing whereas some have radio stations tuned in. It has been noted that most businesses spend a lot of time, effort and money on making their phones ring for customer or client enquiry. But it is also a well know fact that most calls are ended by the callers when they are put on hold since no one has the time or interest to listen to some music playing on or some radio station or worse still receive the silent treatment. They would rather call up some other businesses that have something interesting to offer as their phone on hold or provide prompt answering service.

What you can do is record unique on hold phone messages that would describe your company, the products you have to offer, the values of your company and other such things. There are many companies that offer the service of creating unique on hold messages for your business phone. Many businesses that have already incorporated this service have accepted a few facts. Firstly, a well recorded on hold phone message decreases the chance of ending the call while on hold immensely since it successfully holds the attention of the caller. Secondly, many callers express interest in a product that they heard about in the on hold message while calling to enquire about some other product. Thirdly a good on hold message enables the caller to think that the company cares about the caller enough to have recorded an on hold message that would entertain a caller while on hold.

One thing though that you need to remember while incorporating an on call phone message in your business phone is that the message should be interesting. If a caller loses interest listening to your message and ends the call halfway, your reason for incorporating the service would remain unfulfilled. Hence make sure you give the task to a company that is well experienced in this field and has a good feedback from companies who have already used their services. 

The Importance of Utilizing Social Media


With today’s technological advancements, facing social media is inevitable. Although there is many social media modules that assist businesses earn attention, Facebook and Twitter are two crucial social media platforms that are key to making a business prevail and overcome the challenge of customer awareness. Facebook and Twitter are changing the way that companies interact with their users and how they sponsor their business. These tools cost nothing, and are able to reach millions into their trade, which is why it is vital to use them to their full potential.

The dynamics of Facebook make it critical to be used by any business hoping to achieve popularity and any sort of recognition. This year Facebook reached its billionth user. With such an incredible user base number, numbers alone show how important it is to spread the word of any given business on one of the most prevalent social media sites. There are more than 4 million active company Fan Pages on Facebook, and more than 25 million people “fans” of these pages. Having a strong presence gives you the opportunity to communicate and have access to the one billion plus users. Word of mouth is very powerful in the marketing world and Facebook is the key to accessing this powerful marketing technique.

Because Facebook is one of the most significant platforms in the social media world, it is able to take brand awareness to the next step in so many applicable ways. For starters, Facebook allows a company’s logo to be exceptionally visible. Not only is a chosen image always available for company’s profile picture, but there is also a large area for a “cover photo.” The cover photo takes up a large portion at the top of the Facebook page, which allows for the business to choose an eye-catching image to represent their company.

Facebook allows for businesses to share news about their company to all of their “friends” and/or “fans.” Both “fans” and “friends” are prompted of the businesses existence by their news or status updates and their interactions with other Facebook users. Posting such statuses are immediately prompted to all followers newsfeed, which results in getting the user involved in the company’s virtual life. When users see their friends interacting with a business, its automatic advertisement for your business. Facebook allows for free announcements by recommending a market to their Facebook friends. Not only does Facebook allow for the consumers to get involved with the company’s posts or updates, but also the company can respond to their followers.  Customer Service Representatives can quickly respond to both positive and negative comments or concerns those clients may post. At any rate a business plans to use Facebook; they will be taking care of a large aspect of Customer Service with this reaction system.

The word of mouth aspect goes even farther with Facebook’s check-in option. All users are able to “check-in” at a location they are at. This feature gives businesses the advantage to allow their customers to advertise their location from home or from mobile apps on the go. Businesses can use this feature even further and encourage consumers to “check-in” by offering a “check-in deal.” To encourage people to use this tool, a “check-in deal” can be implemented and can be used to give a particular offer to any customer that checks-in during their visit. A customer will be pleased to receive a deal while the business is benefiting from the marketing and advertisement they are achieving by their visitors.

With so many users and engagement, running a business’s Facebook and social media platforms requires much attention. Facebook allows for a formation of customized tabs that connect to other social media platforms, like Twitter. Twitter has evolved into a “must-have” social media platform for businesses in a wide-array of industries. It allows for companies and individuals to unite and communicate information with each other. With millions of tweets running through the web daily, neglecting Twitter for your business has no benefits.

Twitter allows for 140 characters to answer the question, “What are you doing?” in which their followers can see on their Twitter homepage. The Twitter interactions can be viewed on the Internet, through computers and mobile devices. Not only do businesses keep track and generate their own tweets, but also it is crucial to reply, “Retweet,” and uphold a suitable “following to follower” relation for superior optimization. Twitter’s unique form of communication is what makes it so vital in promoting and branding any business at no cost at all.

Twitter has evolved into a daily routine where people do not go a day without checking their Twitter feed or submitting a post.  If a business has affected a customer in any way, good or bad, chances are they will hear about it on Twitter. This leads to customer feedback and customer connections. Customer’s comments give input on how one can improve their customer service and future business plans.  The engagement that this customer connection leads to can eventually lead to brand loyalty. Helping customers and engaging with them directly on Twitter leads to loyalty to a brand and connections on future Twitter posts.

Twitter allows users to post hashtags, indicated by a number sign (#), to publicize just about anything. The hashtag is followed by a phrase or word to execute a variety of social media functions. This marketing tactic helps market a business at no cost at all by simply “hashtagging” their business, for example: #nexdayflyers. This expands the chance for Twitter users to find your business or specific tweet.

Twitter has many ways to use and experience the website. Your business can use the site through many applications available on smart phones, apps, and even text messaging. There is API integration for programmatic advances to mechanically indicate tweets that have specific keywords. This allows companies to observe and supervise what is being posted, obtain information on connections, and monitor specific patters. The traffic can then link directly to the company’s site and hopefully increase returns.

It is evident that platforms such as Facebook and Twitter lead to a definite increase in flow of users, followers, fan, and in the end – consumers. With the assistance of Twitter and Facebook, businesses have an advantage to get their name out quickly and at low cost directly to the public. 

Author Bio: Parissa Amerinouri is an Internet marketer for NextDayFlyers, a leading source for online printing services. She enjoys social media, marketing, and travel. 

Friday, 8 February 2013

Top Ten SEO Tools of 2013


Sometimes a well-designed website that has the quality content is not just enough to divert traffic. What the website needs is a good Search Engine Optimization (SEO) tool. A reliable SEO tool will go a long way in successfully diverting traffic to your website. Here’s a list of the top ten SEO tools of 2013.

1.       SEOmoz
SEOmoz is regarded as one of the best SEO suites by many of its users. This software has all that is required to maximize the SEO process. This suite has a lot of user-friendly helpful tools. This is one of the advantages of SEOmoz. What this tool lacks is a report template. As a user you will have to build one from scratch.

2.       HubSpot
If you wish to keep track of the minute SEO details about your business website then HubSpot is the tool that you need to use. This software helps you do almost everything that is related to SEO. This is one of the best tools for analyzing information about the quality and quantity of traffic that is generated to your business website to creating content for website. The keyword research capabilities of this tool are rather weak.

3.       Web CEO
This tool is widely being used because of its ability to suggest relevant keywords for the particular niche. This is an ideal tool that can be used by anyone who wishes to make their website SEO friendly. Depending on the niche of the website this tool provides a list of keywords that can possibly be used. Web CEO also provides traffic estimates.

4.       Raven Tools
If you are looking for an all-in-one SEO solution, Raven Tools is your one-stop solution. This tool gives its users the opportunity to manage keyword research, link building, social media and competitor analytics and report generation all in one place.

5.       SEO PowerSuite
This is one of the most reliable and powerful SEO keyword research tools that is available in the market. This software comes with different applications that perform specific functions. You can use features like Rank Tracker, Link Assistant and SEO Spyglass among others with this tool.

6.       SEMRush
This is one of the most widely used SEO tools to analyze pay-per-click advertising competition. However, competitive keyword research tool that comes with this software will catch your attention. SEMRush also has the ability to provide you with a detailed report of every single back link that you have created for your website.

7.       DIYSEO
DIYSEO is a Do It Yourself SEO. As its name suggests this tool is an action oriented SEO tool that can be used by almost anyone. If you have little or no knowledge about SEO, you will find this software more than just user-friendly. This tool presents its user with a set of results. You do not have to dig for results while using this software. Additionally, DIYSEO also provides recommendations that a user can adopt in order to improve website ranking.

8.       Traffic Travis
This is one of the best tools highly recommended for amateur webmasters. Traffic Travis provides its users with a good range of research tools to analyze keywords. If you are on the lookout for a tool that helps you carry out your SEO activities the hassle-free way, you can consider using Traffic Travis.

9.       Market Samurai
In a nutshell Market Samurai is a keyword oriented SEO tool. It does more than just finding keyword variations for your root keyword. This tool also…
  • ·         Gives you an idea about what keyword to use.
  • ·         Find the ranking for your keyword.
  • ·         Tells you where you can find the right content for your keyword.
  • ·         Educates you on how you can purchase the domain name for your keywords.

When you use this tool you will have to put up with stability issues that this software comes with. However, this tool is simply superb with keywords.

10.   Advance Web Ranking
The interface of Advance Web Ranking is clean and attractive at the same time. This tool offers great readability in form of its grid and colored lines that it uses to display data. This software also provides its users with the option to configure and customize layouts.
You can take advantage of any of the SEO tools that you are comfortable using.

This is a guest post is brought to you by Samantha Kirk, a writer for AT&T UVerse. Samantha provides up to date content and information for AT&T.